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DROPSHIP ARTICLES
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Using Drop
Shipping for E-commerce
Thanks to the
ubiquity of the internet, online virtual businesses
have become very popular business opportunities. Online retail stores
are gradually playing a more important role in our lives than the
traditional ‘brick-and-mortar’ retail shops. Over the last
few years, a
new concept called ‘Drop Shipping’ has emerged with the
coming of the
internet. Drop Shippers are basically wholesalers who are willing to
ship their products directly to your customers. This article aims to
provide readers with an introduction to the current state of the
E-commerce industry, Drop Shipping and its benefits, and the promise it
holds for the online retail community.
Online Drop
Ship
businesses are now very popular home-based business opportunities.
According to a Forrester Inc. report, online retail sales will grow at
a 25% annual growth rate over the next five years. Online retail sales
will reach nearly $230 billion and account for 10% of total US retail
sales by 2008. On Ebay, more than 430,000 people are making a full- or
part-time living from the auction site. Many of them use Drop Shippers
to auction their products. Hence, with such strong statistics, the
internet entrepreneur can hope to start a retail business now and still
claim a portion of the ever-growing market share.
The Drop Ship
model offers many unique advantages over the Wholesale model:
1)
You do not have to spend a fortune on the huge inventory of wholesale
stocks before you start a retail business. This translates into a very
low business startup cost. There is no risk of purchasing large
quantities of stock, and finding that you cannot sell off your goods
because they have become obsolete among consumers. Therefore, with the
variety of products offered by your Drop Shipper, it becomes feasible
to test which products have a strong demand over the internet without
losing a fortune on each test.
2) Another
prime advantage of a
Drop Ship business is that there is no need to worry about shipping
your products to your customers. You do not have to provide storage
space for your goods, nor do you have to incur warehouse costs. Your
Drop Shipper will take care of all the logistics and shipping of your
Drop Ship business. In fact, most Drop Shippers are willing to label
their products with your company name on it, so it will appear as if
you are the one who shipped the products to your customers. The
shipping cost for each product is also reduced, because your Drop
Shipper can ship your products directly to your customers. A higher
profit margin is achieved because of the reduction in unnecessary
shipping costs.
3) Drop
Shipping is also unique in that it allows
you to ‘sell high, then buy low’, instead of ‘buy
low, then sell high’.
Your risk involved in your retail business is dramatically lowered as
you get paid up front for your products, making a profit on each sale.
4)
There is no minimum quantity restriction on your orders. From your
website catalogue, you can sell as much of your products as you want,
and you can leave the indenting of stocks to your Drop Shipper. The
quantity of products which you can sell over your website is only
limited to your market demand, and your marketing efforts.
The
process of setting up a Drop Ship business can be distilled into a few
simple steps. First, you do some research over the internet over the
niche market that you would like to target. Once, a strong demand for
your products has been established, you contact the Drop Shipper of
your choice and set up your business as the retailer of the products
you want to sell. Next, you design a website complete with product
catalogue and credit-card-accepting functions. The product descriptions
and images can be obtained from the Drop Shipper, in most cases. After
which, you need to drive large volumes of traffic to your website
through internet marketing. Some visitors to your website will be
converted to customers if they find your offers attractive enough. They
place orders at your website and they pay you the retail prices, up
front. You email the orders to your Drop Shipper, who will ship the
products to your customers directly. Of course, the retail price will
have to be marked up to include shipping costs as well. Since the Drop
Shipper charges you the wholesale price for their products, the profit
margin you earn is simply the difference between the retail and
wholesale price.
Internet
businesses, in general, have also many
strong advantages over ‘brick-and-mortar’ businesses.
Startup costs are
generally very low, and this is well suited for those aspiring
entrepreneurs working on a shoestring budget. The costs for conducting
a Drop Ship business will be mainly software for setting up and
marketing your business. Some examples will include shopping cart
software, email marketing software, search engine promotion software,
and so on. Other costs would include the web-hosting fee and also the
wholesale costs of the products. In most cases, the Drop Shipper will
require you to pay them a small deposit to signify your commitment and
to prevent fraud.
With the low
startup costs for a virtual
business, you can keep trying different forms of business or different
marketing methods over the internet without losing a fortune on your
efforts. You can ‘lose little’ over many unsuccessful
endeavors, but
‘win big’ on the few business models which you get right.
Perhaps
the most attractive aspect of an online business is the ability to
automate it and let it generate income on its own. This is largely
possible due to software to automate the business process, like
shopping cart software and email autoresponder software. Thus, Drop
Ship businesses can run 24/7 without you being present physically to
run it. Imagine having the freedom to do whatever you want without
being an ‘employee’ for your business! All you need to do
is to get the
basics of the business up and running, like the website design and
product catalogue. After which, you consistently market your website
over the internet to get a recurring volume of traffic to your website.
This will bring you recurring sales and allow you to make a decent
living over the internet. You can repeat this process again and again
with other markets of your choice. In the long run, this will bring you
multiple streams of income. Online Drop Ship businesses are thus strong
examples of assets that generate passive income.
In conclusion,
the e-commerce industry is still very promising despite the dot-com
bust a few years back. With the introduction of Drop Shipping, the
hassles of conducting a retail business over the internet have been
dramatically reduced. As the industry is still relatively young,
entrepreneurs should get in the e-commerce game early to establish
themselves as strong market players of the future.
You are
welcome to reprint this article as long as you include the
Author’s resource box with the article.
About
the Author: Ray Yee is the founder and president of
Dropshipperscentral, a website which provides a wealth of informative
articles, tips and resources on everything you’ll ever need to
know
about setting up a Drop Ship Business and marketing it. Click here for
the Wholesale
Drop Ship Directory from http://www.dropshipperscentral.com
Article
Source: http://EzineArticles.com/
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